Business Plan

Business Strategic Planning Management consulting and implementation services for both Greenfield and Brownfield hospital projects

A Business Plan for your proposed hospital

Promoters Market Knowledge

Is essence for Business Plan, especially doctors practicing in the existing location

Financial Feasibility

Based on the market understanding, checking for project viability

Work on Business Plan before venturing into your healthcare project in the known market

Ideally for doctors or healthcare promoters planning to venture in to a project in the known market or adding new service to the list of existing services. The promoters may not spend much time on Market Survey, for the sole reason that they are already know the market.

Market Knowledge

As a promoter, you will be knowing the local market and the an understanding on the proposed business.

Financial Feasibility

Making sure the project is financially feasible based on the market understanding. 

Business Assumptions

Market understanding will be needed to list down the business assumptions for Feasibility study.

Business Strategies

To make the project financially feasible through strategies that increase patients footfalls.


What we do

What to know about Business Plan!

<strong>01</strong> What is Business Plan for Hospitals?

Business Plan is a report in-line with DPR but lack justifications in the form of Market survey. Here, promoters bring in their experience in deriving the assumptions and based on this, the strategic financial feasibility is worked out.

<strong>02</strong> Who should do Business Plan?

Business Plan is for those promoters who have experience of running a business in small scale. Before venturing into a business of bigger scale, it is advisable to do a Business Plan to understand the feasibility of the project. 

<strong>03</strong> Documents for Bank finance.

Both these reports – DPR or Business Plan are very much necessary if the promoters are looking for funds. It can be a bankable report or specific to investors, or a combination of both. The report includes parameters in line with what the bankers expect to be

<strong>04</strong> A right Case Study

A busy small-scale hospital may feel that the infrastructure is not sufficient to cater the needs of growing patients numbers. The promoters of the hospital may just decide to add some beds or facilities.

In such cases, one may not indulge in doing a market survey. As they are already in business, they just need to prepare a Business strategic planning that includes an introductory note and rationale to add the infra. This will be substantiated by financial feasibility to showcase that the expansion phase is still financially viable. It is the miniature version of Detail Project Report.

<strong>05</strong> I am planning to come up with a small day care facility

If you feel that there are enough patients who needs day care admissions at your facility, then you can just work on the Business Plan. If you feel that there is a dire necessary for day care observations in the place where you practice, you can venture into the project just with Business Plan. You just need to understand whether the facility is financially feasible to venture or not.

<strong>06</strong> I want to extend services to patients in their home.

One good example is that the hospital extending its services to patients at their home. It is already proved that the cost of treating a patient at their home is cheaper than in the hospital. Such services can be initiated without a market survey, as you will be knowing the market by interacting with your own patients. You just need to justify that the project has good returns. This can be achieved with a business plan.


Check what the experts say about the Business Plan for a project

Macula Team